Love Pizza: a full wrap for a wood-fired pizza trailer

The trailer wrap

We wrapped the trailer in bright red. The front panel has the Love Pizza logo and contact details. Beside the serving hatch, a photo panel of a pizza has the words “Wood-Fired Pizzeria”. The full menu is printed on a tall panel on the side, so customers can see what is on sale. A printed pile of split logs runs around the bottom of the trailer, with the words “Large, Thin Bases & Wood-Fired”. On the roof, a big orange Love Pizza sign stands above the hatch. People can see it from across a car park or a market.

Why a wrap suits a food trailer

A food trailer is a mobile shop. Wherever it parks, people need to see quickly what it sells, how to order and how to find it again. They need to see this from a distance. A full wrap uses every panel to show this. The brand is on the front and the menu is at the hatch. The picture of the wood pile shows that the pizzas are wood-fired.

The menu is printed on the trailer, so there is less to set up at a busy market.

See vehicle and trailer branding and our work for food businesses.